Building a Powerhouse Sales Team Starts with Better Data

Building a Powerhouse Sales Team Starts with Better Data

Event Date:


Wed October 30, 2024Time:
9:00 AM – 12:30 PM (PST)

Venue:

The Ritz-Carlton

Stockton Street, San Francisco, CA 94108


(In-person event with optional live-stream access)

Tickets:

General Admission: $299 (Early Bird: $249 before October 1st)

For decades, resumes, quota history, and last quarter’s numbers have been the default measures of potential B2B Tech sales talent. But these are lagging indicators at best—and misleading at worst. The result? Mis-hires, misalignment, and churn are costing private and PE-backed software, hardware, and service companies millions in lost revenue and wasted time.
If you can relate, VALR Advisors invites you to join our upcoming live, one-hour webinar, A Metrics-driven Approach to Building a Powerhouse Sales Team, taking place on Thursday October 16 th , at 1:00 PM EST. The event will be led by Mike Brunnick, Founder of VALR Advisors and Creator of The VALR Method. It will provide sales leaders and executives with a candid look at why traditional hiring practices fail and how behavioral -science- backed RepFit™ Metrics can transform a team for long term revenue growth.
“Too many leaders are flying blind,” said Brunnick. “They’re relying on gut instinct when the data shows a better way. RepFit Metrics uncover forward-looking behavioral indicators that help them predict individual capability, align their teams, and build sales organizations that scale.”
During the session, attendees will learn:

● Why resumes and quota history fail to predict future success in a fluid environment

● The RepFit™ Metrics that reveal true sales potential
● How to use the data to align the right people to the right seats across a sales organization
● A step-by-step, data-driven strategy for reducing costly turnover and accelerating growth
The webinar will include a live Q&A session, giving participants the opportunity to engage
directly with Mike on the hiring, alignment, and related revenue growth challenges they’re
facing today.

Event Details:
Webinar: A Metrics-driven Approach to Building a Powerhouse Sales Team
Date/Time: Thursday, October 16 th , 2025, at 1:00 - 2:00 PM EST
Presenter: Mike Brunnick, Founder of VALR Advisors & Creator of The VALR Method

Register here.

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Building a Powerhouse Sales Team Starts with Better Data

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Key Takeaways

Tags:
strategic consulting

Mike Brunnick

VALR Founder

With over 35 years of leadership experience, Mike has led teams in the military, government, nonprofit, and private sectors.  In his 25 years in the B2B technology space, Mike led global teams in the fields of training, services, products, sales, and customer success.  As such, he has a unique perspective on how the parts of a go-to-market (GTM) team work together, and how they impact the customer experience.

His specialty is leading teams within organizations who are looking to make successful exits. His track record includes exits with: Vignette (acquired by OpenText), Autonomy (acquired by HP), SocialWare (acquired by ProofPoint), and, most recently, QAD (acquired by Thoma Bravo).

Mike has a BS from Holy Cross, and has earned a Bronze Star with Combat "V" for valor as a Platoon Leader in the Marines during Operation Desert Storm.

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